03 August 2017

This Just In: Interbike Ditches Vegas for Reno

An email just came in announcing that Interbike had decided on the Reno/Tahoe area for its annual trade show starting in 2018.
America’s leading cycling trade show – Interbike – is pleased to announce it has selected Reno-Tahoe as the new home for the Interbike trade show and the site of the newly-created Interbike Marketweek.  Interbike Marketweek will begin with a weekend consumer festival at epic Northstar California Resort, will segue into the trade-focused OutDoor Demo, also at Northstar, and transition to the Interbike trade show at the Reno-Sparks Convention Center beginning in 2018 and continuing through 2022.

Bicycle-wise (and many other ways-wise), Vegas is a cesspool. There is minimal cycling infrastructure, and aside from the numerous hotels and cheap booze (for those who go to the show simply for the purpose of not remembering a single bit of it), Vegas has no draw.

Yes, Bootleg Canyon is a nice mountain bike park, and for me has been one of the few highlights of the "Vegas" experience. The other experience that I have looked forward to each year - the Bike Hugger Mobile Social sounds like if it does go on this year, will look vastly different than past years without the support of Tern bicycles and New Belgium beer (I learned this thru a conversation at Outdoor Retailer with the Justin and Davidson, the fine gentlemen from Green Guru).

Regardless, anything has to be better than Vegas.

I've never been to Reno, so I'm looking forward to seeing what the 2018 show will look like.

Here's to change!

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