This is just a half-block from my office, in front of Este Pizza. I have never seen a Pedersen Bicycle in person. I checked in Este, and didn't see anyone that "looked" like they would ride a bicycle such as this. I waited around (okay, lurked or stalked would be a better adjective), and didn't see anyone wearing tweed nickers approach the bike.
This is one of those "you'll probably only see a handfull of these in your life, unless you live in Denmark" type of bicycles. I'll bet the BSNYC "Smugness quotient" of a Pedersen is off the charts.